with Cheryl Stephens. 

This course is all about what connects science and plain language. What will you gain from Science Supports Plain Language? Using plain language style is a way of creating ease for your readers. The best evidence on reading ease comes from recent studies in neuroscience and cognitive psychology.

In this course you will: 

• gain confidence and a distinct advantage in
  arguing for plain language style because it
  makes information immediately accessible
  and usable
• be able to relate a style guideline to its
  contribution to ease of reading. 
• learn how to explain the steps in the reading
  process and how plain  language contributes
  to ease of reading and information gain. 

Register now. Science Supports Plain Language starts Oct. 4

by Nicole Watkins Campbell, www.watkinscampbell.com

In the 2020s, more and more new information will be created and published online and in print.

We will see:

• new ideas 
• new ways of understanding the world, and 
• new language to describe it all—legal, technical, and business jargon.

People who want to keep up will need to read and learn even more. They will want information to act on, decide on, or just hold, and they will want to be able to get it quickly and easily, because they have many other things to do.

Making your information stand out

This information exists in many places online and in printed documents, some well-written and others less so.

Good writing serves readers well if it:

• gives them what they need, not more
• flows logically 
• uses language they use, and
• explains the few new terms.

The writer's role in clear communication

What do you, the writer or editor, know about what your readers need? Where are they when they read your document? Do they need to read twice to understand it and take action?

As a writer or editor of legal information, you can help your readers by learning more about them and then making your writing as clear as possible.

Learn about legal editing for clarity

My Academy course, Editing for Plainer Legal Writing, will help you make your writing more useful and more interesting. And, that will actually make you more trustworthy and likeable. This study of complex language explains how.

This course will guide you on how to edit information about the law—about people’s rights and responsibilities—to meet your clients' needs. You will learn to make these types of documents or content clearer for your readers, even if you are not a lawyer. In fact, the course is aimed at non-legal communicators who are tasked with presenting legal information.

Join me February 10, 2020 for Editing for Plainer Legal Writing. Reserve your place now.

You will sharpen your skills and win client appreciation.