The link between clear communication and better organizational results has been made by Kimberly A. Whitler in a recent Forbes magazine article How Workplace Simplicity Impacts Company Results. But she's not alone in providing proof.
Whitler explains how a confusing presentation on a complex sales strategy lost employees’ attention and commitment. A year later, a new sales leader, a new approach: a simple presentation that used clear language, audience-friendly concepts and the sheer simplicity resulted in sector growth.
Siegel+Gale support power of simplicity
Last year Siegel+Gale did a study on how simple workplaces improve employee engagement and commitment. They found that organizations who commit to clear communication tend to be simpler from top to bottom, and show increased workplace effectiveness and employee commitment.
Their research found 95% of employees were more likely to trust leaders in a clear culture. Plain language will be a key part of this environment.
Plain language for the people
The province of British Columbia supports plain language in government. They ask Why Should I Care About Plain Language? on their website. The answer: it reduces time, misunderstandings, client calls and increases accessibility and confidence in content.
The bottom of line, plain language can positively affect profits, people and processes.
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