Whether you work with internal or external clients, staff or freelancers, a successful plain language project requires open-minded, committed, knowledgeable clients and practitioners.
Earlier this year, I was so lucky to have a client who:
1. was open-minded to plain language for internal, external, print, and online information; and sharing project developments along the way.
2. committed to having training and updating their style guide.
3. knew the importance of testing during the whole plain language process. They had already done testing before we started.
All this resulted in a satisfying and successful project, certainly from my side.
Successful plain language projects involve learning and leading from both sides.
Steps to success
1. Do your research.
2. Develop a strong plan that is also flexible.
3. Be prepared to educate and learn along the way.
Successful plain language projects involve learning and leading from both sides. And, don’t forget to put the audience, readers, users at the front. They have the answers, or at least the questions that need answering and form your project plan.
Best of luck with all your plain language initiatives. If you need help or advice, take a course, book some coaching, hire an Academy consultant (services in English, French, and Spanish). We’re here to chat.
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